Experienced Sales Leader to Guide Continued National Expansion as Brand Surpasses 100 Franchise Owners
MADISON, WI. – Oct. 29, 2025 – Voda Cleaning & Restoration, one of the nation’s fastest-growing cleaning and restoration franchise brands, announced the promotion of Steve Miller to Chief Development Officer. Miller has been a key architect of Voda’s rapid growth since its inception, helping the brand expand to more than 100 franchise owners and more than 260 locations nationwide in just over two years.
Miller joined Franchise Playbook, the parent company of Voda Cleaning & Restoration, in 2022 as its first employee, helping to build the franchise platform from the ground up. Since then, he has been instrumental in developing Voda’s franchise growth strategy, development systems and building out a high-performing development team. His leadership has been central in positioning Voda as a trusted brand offering essential, recession-resistant cleaning and restoration services backed by cutting-edge technology and exceptional franchise support.
“I joined Voda because I believe in the power of franchising to change lives,” said Steve Miller, Chief Development Officer of Voda Cleaning & Restoration. “There’s nothing more rewarding than helping entrepreneurs realize their potential through business ownership, especially within a brand that truly stands for integrity, service, and support. Voda is building something special: a culture where driven owners can grow meaningful businesses while making a true difference in their communities. I’m excited to help expand that opportunity to even more people across the country.”
Before entering franchising, Miller built a diverse career spanning pharmaceuticals, consumer packaged goods, and entrepreneurship. He began at Alcon Pharmaceuticals, where he earned President’s Club recognition for top sales performance, before co-founding Lawless Jerky and Summit Innovations Gas, the latter acquired by Kush Supply Co. in 2018. This blend of corporate discipline and entrepreneurial drive has shaped his leadership approach at Voda.
“Steve has played an instrumental role in helping Voda grow from a bold idea into a thriving national franchise system,” said Dan Claps, CEO of Voda Cleaning & Restoration. “His leadership, passion for people, and deep understanding of what it takes to support franchise owners have been key drivers in our expansion to more than 100 owners and more than 260 locations nationwide. Steve’s commitment to helping entrepreneurs succeed embodies exactly what Voda stands for: empowering others to build businesses that make real differences in their communities.”
With its two-in-one business model combining cleaning services that drive immediate revenue and restoration services that deliver long-term, insurance-backed growth, Voda continues to attract entrepreneurs seeking stability, scalability, and purpose-driven work. The company recently celebrated its 100th franchise milestone, emphasizing its position as one of the fastest-growing home services franchises in the U.S.
For more information about franchising with Voda Cleaning & Restoration, please visit www.myvoda.com/franchise.
About Voda Cleaning & Restoration
Voda Cleaning & Restoration is a nationally backed, locally owned franchise brand offering professional cleaning and restoration services to residential and commercial customers. With a mission to restore comfort, safety, and peace of mind, Voda delivers a comprehensive suite of eco-friendly, non-toxic services including water damage restoration, mold remediation, carpet and upholstery cleaning, air duct cleaning, and more. Since launching its franchise system, Voda has scaled to 100 owners across more than 260 territories in 32 states. Start-up costs for a Voda franchise range from $201,374 to $357,608 (depending on vehicle leasing or purchasing). Learn more about becoming a Voda franchise owner at myvodafranchise.com. To find our cleaning and restoration services near you, please visit myvoda.com.
About Franchise Playbook
Franchise Playbook is a privately held home services platform company that builds, scales, and supports high-performing franchise brands across the U.S. With a focus on essential, recession-resilient services, Franchise Playbook provides centralized leadership, operational infrastructure, and shared services across its portfolio to accelerate growth and drive long-term value. Backed by a team of seasoned operators and franchise development experts, the company partners with driven entrepreneurs and emerging brands to create best-in-class systems, technology, and support. Franchise Playbook is the platform behind Voda Cleaning & Restoration—one of the fastest-growing home services franchises in the country. Learn more at franchiseplaybook.com.